Euro RSCG Life Canada

Rachel McCready

EVP, Creative Director

Thanks for stopping by! There’s lots going on here at Euro RSCG Life Canada. We’re digging deep for new insights and using them to push the envelope in all kinds of new ways – strategically, creatively, communication-channel-ly.

And the best part is that all that envelope-pushing is totally integrated, so the strategies are actually actionable, and the channels actually talk to each other. This means that, instead of trying to keep a million balls in the air, you can push hard in one carefully-chosen direction, and all your efforts will be aligned toward a common goal = BIG IMPACT.

If you haven’t worked with us before, then you’ve got to see what our CBI* strategic process can do for your brand. Believe me – you’ll see the opportunities facing your brand in a whole new way.

*CBI = Creative Business Idea. This is an acronym you’ll want to memorize – we use it a lot.

Services

We create visionary marketing solutions to optimize your brand’s position in the marketplace of tomorrow.

With offices in Toronto and Montreal, we offer a fully integrated, unified service offering spanning DTC to CHE, or choose from among our services to meet your specific needs:

Strategic Planning (brand building, strategy & positioning workshops, message architecture, strategic mapping)
Creative Development (branding, core concept development, campaign execution)
Leading Digital Solutions (eStrategy, web, social media, interactive detailing)
Direct-to-Consumer Advertising & Behavior-Shaping (DTC-A and DTC-I programs)
Continuing Health Education (accredited & non-accredited performance improvement initiatives)
Patient Adherence Programs (psychological modeling, timed interventions)

Let us help bring your brand to the Future First.

Pam Stewart
President
Euro RSCG Life Canada
Tel. +1 416-925-9005
Pam.Stewart@eurorscg.com

Video

Blog

Setting Sail for a New Adventure

2:31 PM Jul 29th from

We’ve welcomed many new additions to our team this year, and given the great weather we’ve had this summer, what better way to try something new and get to know each other outside the office walls than an evening sail around Toronto Harbour?

After bonding over kebabs, we took to Lake Ontario in two boats. Some of the crew were nervous at first, as many had never stepped foot onto a sailboat. But within a few minutes, we gained our sea legs and were excited to set sail.